News
Platform UpdatesInstagram Creators Blog

Instagram Extends Reels to 3 Minutes and Launches Trial Reels

February 15, 2025

Instagram doubled its maximum Reels length to three minutes and introduced Trial Reels, a feature that lets creators test content with non-followers before committing to their main feed. What these changes mean for content strategy.

Read the original at Instagram Creators Blog

Cadence's Take

Our perspective on this development

Content coming soon.

More from the newsroom

Back to all news

Ready to let AI run your social media?

Founder pricing available for early access.